{"id":1671,"date":"2022-11-07T11:24:28","date_gmt":"2022-11-07T08:24:28","guid":{"rendered":"https:\/\/dualege.com.tr\/?page_id=1671"},"modified":"2022-11-07T13:09:48","modified_gmt":"2022-11-07T10:09:48","slug":"sosyal-medya-yonetimi","status":"publish","type":"page","link":"https:\/\/dualege.com.tr\/index.php\/sosyal-medya-yonetimi\/","title":{"rendered":"Sosyal Medya Y\u00f6netimi"},"content":{"rendered":"<p>[vc_row][vc_column icons_position=&#8221;left&#8221;]<div id=\"sc_title_1368171377\"\n\t\tclass=\"sc_title color_style_default sc_title_default\"><h3 class=\"sc_item_title sc_title_title sc_align_center sc_item_title_style_default\">Sosyal Medya Y\u00f6netimi<\/h3><\/div><!-- \/.sc_title -->[vc_empty_space alter_height=&#8221;medium&#8221; hide_on_desktop=&#8221;&#8221; hide_on_notebook=&#8221;&#8221; hide_on_tablet=&#8221;&#8221; hide_on_mobile=&#8221;&#8221;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/3&#8243; hide_bg_image_on_tablet=&#8221;&#8221; hide_bg_image_on_mobile=&#8221;&#8221; icons_position=&#8221;left&#8221; css=&#8221;.vc_custom_1667814325933{padding-top: 20px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1667814286484{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;background-color: #90d1a3 !important;border-radius: 15px !important;}&#8221;]<\/p>\n<p style=\"text-align: center;\">Sosyal medya, ki\u015filer taraf\u0131ndan olu\u015fturulan i\u00e7eri\u011fin basit-kompleks, anl\u0131k ve kar\u015f\u0131l\u0131kl\u0131 olarak payla\u015f\u0131lmas\u0131n\u0131 ve ula\u015f\u0131lmas\u0131n\u0131 sa\u011flayan yeni bir dijital medya bi\u00e7imidir. Sosyal medya, bir\u00e7ok ki\u015fi ve kurum taraf\u0131ndan aktif olarak kullan\u0131lmaktad\u0131r.<\/p>\n<p>&nbsp;[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243; icons_position=&#8221;left&#8221;][vc_single_image image=&#8221;1714&#8243; img_size=&#8221;400*300&#8243;][\/vc_column][vc_column width=&#8221;1\/3&#8243; hide_bg_image_on_tablet=&#8221;&#8221; hide_bg_image_on_mobile=&#8221;&#8221; icons_position=&#8221;left&#8221; css=&#8221;.vc_custom_1667814317086{padding-top: 20px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1667814264452{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;background-color: #75cae3 !important;border-radius: 15px !important;}&#8221;]Bu sayede h\u0131zl\u0131 eri\u015fim kolayla\u015fmakta, kullan\u0131c\u0131lar i\u00e7erikleri, makaleleri, haberleri, d\u00fc\u015f\u00fcnceleri, g\u00fcnl\u00fck ya\u015fanan olaylar\u0131, foto\u011fraflar\u0131 sosyal medya arac\u0131l\u0131\u011f\u0131 ile g\u00f6rebilmekte g\u00f6r\u00fc\u015flerini yine bu sosyal a\u011f ile yans\u0131tabilmektedir. G\u00fcn\u00fcm\u00fcz insanlar\u0131n\u0131n s\u0131k\u00e7a dillendirdi\u011fi sosyal medyay\u0131 en k\u0131sa \u015fekilde tan\u0131mlamak gerekirse akla gelen ilk kavram \u2018payla\u015fmak\u2019 olacakt\u0131r.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column icons_position=&#8221;left&#8221;][vc_empty_space alter_height=&#8221;huge&#8221; hide_on_desktop=&#8221;&#8221; hide_on_notebook=&#8221;&#8221; hide_on_tablet=&#8221;&#8221; hide_on_mobile=&#8221;&#8221;]<div id=\"sc_title_1769488186\"\n\t\tclass=\"sc_title color_style_default sc_title_default\"><h6 class=\"sc_item_subtitle sc_title_subtitle sc_align_center sc_item_title_style_default\"><span class=\"in\">Sosyal Medya Y\u00f6netimi Nas\u0131l Yap\u0131l\u0131r?<\/span><\/h6><\/div><!-- \/.sc_title -->[vc_empty_space hide_on_desktop=&#8221;&#8221; hide_on_notebook=&#8221;&#8221; hide_on_tablet=&#8221;&#8221; hide_on_mobile=&#8221;&#8221;][vc_column_text]Sosyal medya y\u00f6netimi \u00f6ncesinde; brief \u00e7\u00f6z\u00fcmleme , marka ve rakip analizi , dijital strateji plan\u0131 haz\u0131rlanmaktad\u0131r. Ard\u0131ndan markan\u0131za ve hedef kitlenize ula\u015facak i\u00e7erik \u00fcretimleri yap\u0131lmaktad\u0131r. \u0130\u00e7erik \u00fcretimi yap\u0131l\u0131rken g\u00f6rsel , metin ve tasar\u0131mda markan\u0131z\u0131n \u00f6n planda olmas\u0131 ve prestijinizin korunmas\u0131 temel al\u0131nmaktad\u0131r. Nihai sonu\u00e7ta \u00e7al\u0131\u015fmalar\u0131n hedef kitle \u00fczerindeki etkisine g\u00f6re raporlanmaktad\u0131r.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column icons_position=&#8221;left&#8221;][vc_empty_space alter_height=&#8221;medium&#8221; hide_on_desktop=&#8221;&#8221; hide_on_notebook=&#8221;&#8221; hide_on_tablet=&#8221;&#8221; hide_on_mobile=&#8221;&#8221;]<div id=\"sc_title_520346548\"\n\t\tclass=\"sc_title color_style_default sc_title_default\"><h6 class=\"sc_item_subtitle sc_title_subtitle sc_align_center sc_item_title_style_default\"><span class=\"in\">Sosyal Medya Y\u00f6neticisi Kimdir?<\/span><\/h6><\/div><!-- \/.sc_title -->[vc_empty_space hide_on_desktop=&#8221;&#8221; hide_on_notebook=&#8221;&#8221; hide_on_tablet=&#8221;&#8221; hide_on_mobile=&#8221;&#8221;][vc_column_text]Firmalar\u0131n ya da ki\u015filerin sosyal medya hesaplar\u0131n\u0131 y\u00f6neten uzman dan\u0131\u015fmanlard\u0131r. Firma ve t\u00fcketiciler aras\u0131ndaki etkile\u015fimi artt\u0131rmak i\u00e7in i\u00e7erik \u00fcretmektedirler. Yay\u0131nlanacak i\u00e7eri\u011fin ki\u015fi veya firmaya g\u00f6re haz\u0131rlanmas\u0131n\u0131, i\u00e7eri\u011fin planlanmas\u0131n\u0131 \u00fcstlenmektedirler.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column icons_position=&#8221;left&#8221;][vc_single_image image=&#8221;1723&#8243; img_size=&#8221;full&#8221; css_animation=&#8221;bounceInDown&#8221;][\/vc_column][\/vc_row][vc_row][vc_column icons_position=&#8221;left&#8221;][vc_column_text]<\/p>\n<div class=\"elementor-element elementor-element-c9e69d4 sc_fly_static elementor-widget elementor-widget-text-editor\" data-id=\"c9e69d4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n<div class=\"elementor-widget-container\">\n<div class=\"elementor-text-editor elementor-clearfix\">\n<p>Temel anlamda e-ticaret firman\u0131z\u0131n marka bilinirli\u011fi ve sat\u0131\u015f performans\u0131n\u0131n grafi\u011fini y\u00fckseltmede olduk\u00e7a etkili olan bu de\u011fi\u015fkenlerin hepsi ve \u00e7ok daha fazlas\u0131 gerekli olmakla beraber bir\u00e7ok firma taraf\u0131ndan sat\u0131n al\u0131nan hizmetler aras\u0131nda yer almaktad\u0131r. Elbette konumuzun temelini olu\u015fturan ve i\u015finizde dolayl\u0131 veya do\u011frudan performans ivmelendirici etkisi olan\u00a0sosyal medya y\u00f6netimi\u00a0konusunda stratejik ve disiplinli bir \u015fekilde s\u00fcrece h\u00e2kim olman\u0131z gerekti\u011fini unutmay\u0131n.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"elementor-element elementor-element-e0a3a1d sc_fly_static elementor-widget elementor-widget-spacer\" data-id=\"e0a3a1d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n<div class=\"elementor-widget-container\">\n<div class=\"elementor-spacer\"><\/div>\n<\/div>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column icons_position=&#8221;left&#8221;][vc_empty_space alter_height=&#8221;medium&#8221; hide_on_desktop=&#8221;&#8221; hide_on_notebook=&#8221;&#8221; hide_on_tablet=&#8221;&#8221; hide_on_mobile=&#8221;&#8221;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/3&#8243; hide_bg_image_on_tablet=&#8221;&#8221; hide_bg_image_on_mobile=&#8221;&#8221; icons_position=&#8221;left&#8221; css=&#8221;.vc_custom_1667814325933{padding-top: 20px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1667814286484{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;background-color: #90d1a3 !important;border-radius: 15px !important;}&#8221;] Sosyal medya, ki\u015filer taraf\u0131ndan olu\u015fturulan i\u00e7eri\u011fin basit-kompleks, anl\u0131k ve kar\u015f\u0131l\u0131kl\u0131 olarak&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1671","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/dualege.com.tr\/index.php\/wp-json\/wp\/v2\/pages\/1671","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dualege.com.tr\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/dualege.com.tr\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/dualege.com.tr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dualege.com.tr\/index.php\/wp-json\/wp\/v2\/comments?post=1671"}],"version-history":[{"count":13,"href":"https:\/\/dualege.com.tr\/index.php\/wp-json\/wp\/v2\/pages\/1671\/revisions"}],"predecessor-version":[{"id":1725,"href":"https:\/\/dualege.com.tr\/index.php\/wp-json\/wp\/v2\/pages\/1671\/revisions\/1725"}],"wp:attachment":[{"href":"https:\/\/dualege.com.tr\/index.php\/wp-json\/wp\/v2\/media?parent=1671"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}